In many ways, running an ad on Facebook can be more profitable than on Google - you have the ability to target your audience and meet potential customers on their terms. Here are 5 tips to make your Facebook Ad campaign more successful:

1. Set Goals & Plan Your Approach Accordingly
2. Get Creative with Targeting
3. Choose Text and Images that POP!
4. Create & Test Multiple Ads
5. Be Ready to Capitalize on the Traffic

Do you have any Facebook Ad tips to share? Have you had any successful ad campaigns you would like to share with the community? Speak up!