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Evaluating The Value of Links & Link Directories

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The search marketing environment post Penguin is a very hostile environment for link directories and link exchange networks. Determining what links are valid and valuable and which ones are damaging can be very tricky. David Harry for Search Engine Watch gives a great analysis: "A while back it was reported that [URL="http://searchnewscentral.com/20120614315/Latest/follow-up-is-google-de-indexing-free-directories.html"]free directories were being de-indexed in Google[/URL] en masse. While it turned out that this wasn't truly the case, it highlights the general realization from SEOs that the time is at hand where this was no longer a viable method.[URL="http://searchnewscentral.com/20120614315/Latest/follow-up-is-google-de-indexing-free-directories.html"]But just because a directory is indexed[/URL], does that mean it's OK to get a link from it? Probably not." For more on this topic, see [URL="http://searchenginewatch.com/article/2202914/Are-Directory-Links-Still-Worth-Doing"]SEW[/URL].

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