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Google+ Data Collection Could Mean Lower CPCs

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Google's collection and aggregation of data could be one of the top benefits and therefore lead to the success of Google+ since they can offer up advertisers a lot more information than other advertising portals can supply. This can lead to an increased click thru rate and an overall decrease in the cost per clicks for advertisers on Google +. Google just has to develop the fastest growing social network into a success and that will be no easy task - even for Google! For more on this story, see MediaPost's [URL="http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=155195&nid=129488"]Google+ Creates Data Goldmine for Advertisers[/URL].

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