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Are All These Daily Deals Worth It - For The Businesses, That Is?

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Daily deal sites seem to be taking over the world - or at least the World Wide Web, anyhow. An informative article from eMarketer investigates:t [URL="http://www.emarketer.com/Article.aspx?R=1008499"]Do Daily Deal Sites Encourage Repeat Business?[/URL]. The article quotes eMarketer poll research as well as several other research sites that all can answer the question with a resounding yes! Daily deals definitely encourage repeat business, new customers and quite a bit of spending over the deal amount.

The eMarketer poll focused on Groupon, Living Social, OpenTable, TravelZoo and BuyWithMe promotions.

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