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What Makes Foursquare Business Campaigns Successful?

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A recent Mashable article featured[URL="http://mashable.com/2011/07/13/foursquare-marketing-campaigns/"] 6 Foursquare marketing campaigns that were successful[/URL]. The article is insightful because it provides metrics on how successful the campaigns were and outlines how they can be applied to other businesses.

The businesses featured are a wide scope from television channel brands to big brands, to small corner businesses.

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