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Leadership Lessons from Steve Jobs

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[COLOR=#000000]Jobs demanded that the iPod not have any buttons on it; including an on/off switch. This seemed implausible for the engineers working on the project, but Jobs wouldn't bend. The engineers were pushed to their limits and as a result the scroll wheel was inspired. [/COLOR]
[COLOR=#000000][B]The Power of "No"[/B][/COLOR]
[COLOR=#000000]Jobs is just as proud of the many products he killed over the years as the ones that were monumental successes. At one point he worked hard on a device similar to the PalmPilot, but appropriately killed it to focus on the cellphone market. What resulted was the iPod and iPhone.[/COLOR]
[COLOR=#000000][B]Money Is Overvalued[/B][/COLOR]
[COLOR=#000000]"Being the richest man in the cemetery doesn't matter to me…Going to bed at night saying we've done something wonderful…that's what matters to me." - Steve Jobs[/COLOR]
[COLOR=#000000][B]It's not What You Say; It's How You Say It[/B][/COLOR]
[COLOR=#000000]That is the critical point - perception becomes reality. Part of Jobs' success was based on the notion that "Your customers dream of a happier and better life. Don't move products. Instead, enrich lives."[/COLOR]
[COLOR=#000000][B]Recognize Good Ideas[/B][/COLOR]
[COLOR=#000000]Jobs and Apple did not create the computer mouse, podcasting, or the touch screen, but they recognized their value and integrated these innovations into their products.[/COLOR]
[COLOR=#000000][B]Shun the Majority[/B][/COLOR]
[COLOR=#000000]Jobs' actions epitomized the mantra of "if the majority was always right, then we'd all be rich." [/COLOR]
[COLOR=#000000]"Here's to the crazy one, the misfits, the rebels, the troublemakers, the round pegs in the square holes…because the ones who are crazy enough to think that they can change the world, are the ones who do." - Steve Jobs[/COLOR]
[COLOR=#000000][B]Eat Your Own Lunch[/B][/COLOR]
[COLOR=#000000]Jobs had the conviction to do this with the introduction of the iPhone, knowing full well it would and did cannibalize the sales of the flagship iPod. Letting go of the familiar and embracing the unknown is a real test of leadership.[/COLOR]
[COLOR=#000000][B]Strive for Perfection[/B][/COLOR]
[COLOR=#000000]The night before the opening of the first Apple store, Jobs didn't like the look of the tiles, so he had them all ripped up and replaced. [/COLOR]
[COLOR=#000000][B]Small Teams[/B][/COLOR]
[COLOR=#000000]Jobs didn't want his iPhone team to be muddled with preconceived notions around the cellphone market and had the team placed in a separate building. [/COLOR]
[COLOR=#000000][B]Follow Your Heart

[/B]As Jobs has said: "If today were the last day of my life, would I want to do what I am about to do today? And whenever the answer has been 'No' for too many days in a row, I know I need to change something."

More details on [URL=""]Steve Job's leadership style[/URL] and lessons learned from it.[/COLOR]

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